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Short answer: Sendloop is still online in 2026. Its website sells email marketing plans from $0 (pay per email) to $39/month and up, and it is run by Octeth, Inc. But we found very few signs of new product updates in recent years, so most small businesses will be better served by an actively developed tool such as MailerLite, Kit or GetResponse.
Last updated: October 2026 ยท How we researched this: we checked Sendloop’s own homepage, pricing and About pages, looked for recent company news and third-party comments, and compared its prices with the official pricing pages of MailerLite, Kit and GetResponse.
Key takeaways
- Sendloop is not shut down. The site, signup and pricing pages are live, with a 2026 copyright from Octeth, Inc.
- The newest products on its own company timeline date from 2016 and 2017.
- The free plan stores unlimited subscribers but charges $0.01 per email sent.
- Pro starts at $39/month; High Volume starts at $235/month.
- If you want frequent updates and a big help community, pick a more active alternative.

What is Sendloop?
Sendloop is an email marketing service founded in 2008 by brothers Cem and Mert Hurturk. It is powered by Octeth, the company behind its sending software. The founders also built PreviewMyEmail, which they sold to SMTP, Inc. in 2013.
It offers newsletters, autoresponder sequences, RSS-to-email, transactional emails and event-triggered automation. It also sells products for agencies (Sendloop Studio), high-volume senders and companies that want to host the software themselves.
Does Sendloop still exist in 2026?
Yes. As of October 2026 the Sendloop pricing page is live, and the homepage still offers a free signup. Its About page says it serves more than 36,000 customers, but that figure has no date.
There are warning signs, though. The company timeline on its About page stops at 2017. A competitor, Buttondown, claims Sendloop’s blog has not been updated since 2021; treat that as a rival’s view, but we also could not find recent product news.
Sendloop pricing
| Plan | Price (checked October 2026) | Who it is for |
|---|---|---|
| Free | $0/month; store unlimited subscribers; $0.01 per email sent | Very rare senders |
| Pro | From $39/month (tiers from 500 to 45,000 subscribers) | Small businesses |
| High Volume | From $235/month (50,000 to 500,000 subscribers) | Large lists |
| Sendloop Studio | From $690/month | Agencies |
| On-Premise | $980 license fee | Companies that self-host |
The real cost of “free”
At $0.01 per email, 1,000 subscribers who get four emails a month cost about $40. That is more than the Pro plan and more than three times MailerLite’s entry price. The free plan only makes sense if you email a small list a few times a year.
Pros and cons of Sendloop
| Pros | Cons |
|---|---|
| Pay-per-email option with no monthly fee | Few visible product updates in recent years |
| Options for agencies and self-hosting | Small user community and few up-to-date tutorials |
| Covers newsletters, autoresponders and transactional email | Pro starts higher than MailerLite or Benchmark Email |
| Long track record since 2008 | Hard to find recent independent reviews |
Best Sendloop alternatives in 2026
| Alternative | Free option | Paid from (approx.) | Best for |
|---|---|---|---|
| MailerLite | 250 subscribers | $12/month | Cheapest all-round choice |
| Kit (formerly ConvertKit) | 10,000 subscribers | $33/month yearly | Creators and newsletters |
| GetResponse | 14-day trial | $19/month | Funnels and webinars |
| Benchmark Email | 500 contacts | $19/month | Simple newsletters |
| Sendlane | 60-day trial | $100/month | Ecommerce email and SMS |
Still deciding between big names? Our AWeber vs Mailchimp comparison covers two more established options.
Should you still use Sendloop? A quick checklist
- Already on Sendloop and happy? Export a full backup of your list each month so you can move fast if needed.
- Email a small list only a few times a year? The pay-per-email plan can be the cheapest option.
- Need to self-host email software? Sendloop On-Premise or Octeth’s software may still fit.
- Starting from scratch? Choose an actively developed tool with a free plan.
- Run an online store? Pick a tool with ecommerce flows, such as Sendlane or GetResponse Marketer.
How to move from Sendloop to another tool
- Export all subscribers, including unsubscribed and bounced contacts, as CSV.
- Note your custom fields and automation steps.
- Import only active, opted-in subscribers into the new tool, and keep the unsubscribed list as a suppression list.
- Set up SPF, DKIM and DMARC for your domain in the new tool.
- Rebuild your welcome sequence and send a short “we moved” email.
Whatever tool you choose, follow the FTC CAN-SPAM rules: honor unsubscribes quickly and include your postal address.

Sendloop FAQ
Is Sendloop shut down?
No. As of October 2026 the Sendloop website, pricing page and signup are still live. However, there are few signs of recent product updates.
Who owns Sendloop?
Sendloop was founded by Cem and Mert Hurturk in 2008. The site footer names Octeth, Inc. as the copyright holder, and a group of investors bought a 40% stake in 2014.
Is Sendloop free?
The free plan lets you store unlimited subscribers, but every email costs $0.01. Regular senders usually pay less on a monthly plan or with another tool.
What is the best alternative to Sendloop?
MailerLite is the best low-cost all-rounder, and Kit is best for creators thanks to its 10,000-subscriber free plan. GetResponse suits people who need funnels and webinars.
Conclusion
Sendloop has not disappeared, and it can still send your emails. But with little sign of active development, it is hard to recommend for new users. If you do try it, start small and keep regular backups of your list.
